New Advisory Service Ensures Investments Don’t Undermine Clients’ Values

Conservatives across the country unwittingly might be supporting leftist causes through their investments, but have no idea they are doing so. A new investment services consulting company is working to change this.  

“Prospr Aligned is committed to equipping institutional investors with the tools, insights, and partnerships necessary to ensure their investments deliver reliable returns and reflect the values of their investors and beneficiaries,” according to Derek Kreifels, the company's CEO.  

Through Prospr Aligned, Kreifels says, he helps “institutional investors across the country make sure that their assets are being managed in a way that is actually aligned with their values.” While that might sound simple, he says, “you would be surprised how many investors are not aware of how asset managers are voting their shares.” 

Prospr Aligned advises both clients of private and public investment funds on the best investments they can make, placing the priority of financial returns first, while also ensuring investments are not in contradiction with a client's values.  

Before launching Prospr Aligned, Kreifels headed the State Financial Officers Foundation for 12 years and served as the assistant state treasurer of Kansas for the five years prior. 

Kreifels joins “The Daily Signal Podcast” to discuss values-based investing and the unique mission of Prospr Aligned.  

Listen to the podcast below: